Slingshot AI is the team behind Ash, the first AI designed for mental health. Our mission is to make support more accessible and help people change their lives in the ways they want.
Weâre building a world-class team by empowering individuals with the autonomy, flexibility, and support they need to do their best work. We dream big, iterate fast, and care deeply. If that sounds like you, weâd love to hear from you.
Our team spans machine learning, product, engineering, conversational design, clinical, growth, and operations, with offices in both New York City and London.
We're a well-funded Series A company, having raised $93M from Andreessen Horowitz, Radical Ventures, Forerunner Ventures, plus top-tier tech investors involved in ElevenLabs, Captions, Shopify, Plaid, Notion, Canva, Twitch, Airtable, and many others.
The Role
Weâre looking for someone to invent new ways for people to discover Ash. Ash is going from 0 to 1, and how we show up online will shape whether people trust us with something as personal as their mental health. We're looking for someone who lives at the intersection of content, social, and growth â a builder who can create things people want to share, and read the data to know what's actually working.
This is a hands-on role. One day you're writing and shipping a social campaign; the next you're spinning up a growth experiment, testing a new channel, or turning a product moment into content that travels. Youâve built things people care about. Maybe thatâs a social audience. Maybe itâs a community, a newsletter, a creative project, or a brand. Whatever it is, youâve learned what earns attention and trust.
A note on how we work: we love doing the work ourselves, so we can get good at it. You'll be hands-on across everything: making the content, running the experiment, pulling the numbers. A true jill (or jack) of all trades. You'll partner closely with our marketing team, our Head of Marketing, and our founders. You won't have a big team or a big playbook. We value moving quickly, learning fast, and out-of-the-box thinking. The right person comes up with an idea today and ships it today.
What You'll Do
- Create content that travels. Make social-first content across channels that earns attention and connects to how Ash shows up in the world. You know what works on each platform and why.
- Grow and test channels. Design fast experiments across social, organic, referral, and emerging channels. Use data to decide what deserves more investment.
- Connect brand to growth. Translate Ash's positioning and messaging into content and campaigns that both feel right and drive results.
- Turn moments into momentum. Take product launches and cultural moments and turn them into content and campaigns that build audience and demand.
- Read the numbers. Live in the analytics enough to know which content, channels, and experiments are actually moving the needle, and act on it fast.
- Build the audience. Grow Ash's presence across social from the ground up, with a feel for community, tone, and what makes people want to follow along.
- 3 to 5 years across social, content, growth, or creator-led marketing, ideally at an early-stage startup where you did everything with limited resources
- You have strong creative judgment. You know when something feels original versus derivative, and you make work people remember (the creators I like really had that capability)
- You've grown an audience yourself; on your own channels or a brand's, and understand what makes content spread
- Strong content and social instincts: you know what works on each platform and can make it yourself
- Growth-minded: you design clean experiments, read the data honestly, and kill what isn't working
- Brand-fluent: you understand positioning and messaging, and keep your work consistent with how Ash shows up in the world
- Builder, not delegator: you've made the work yourself rather than managing agencies, and you prefer it that way
- Scrappy and self-directed: you run with ambiguity and ship with incomplete information
- Consumer experience strongly preferred (consumer app, CPG, or consumer health); creator or culture-native backgrounds welcome
- Excited to build in mental health, with the judgment and care the category demands
You'll shape how a new kind of brand shows up in culture; grounded in how people actually feel, not just what they do or buy. You'll get the creative canvas of a true 0 to 1 and the data to know what's working, with the resources of a well-funded company behind you.
What We Offer
- A chance to join a passionate tight-knit team working on something to change the world
- Competitive compensation (top of personal market)
- Travel between our NYC / London offices
- Usual startup perks like free lunch and coffee in office + generous learning budget
- We cover your personal therapy
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