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eCommerce job description defines the strategic, technical, and operational roles required to manage online sales. It covers responsibilities like digital store management, customer journey optimization, inventory tracking, and campaign execution.This versatile template outlines the core requirements for an eCommerce Manager.About the RoleAs an eCommerce Manager, you will oversee the company's online sales channels and digital presence. You will lead strategies to drive website traffic, enhance the user experience, optimize sales funnels, and achieve revenue targets.Key ResponsibilitiesPlatform Management: Oversee and optimize the performance of the company's online storefront and external marketplaces (e.g., Amazon, Flipkart).Digital Merchandising: Manage product catalogs, inventory listings, pricing strategies, and A+ content to maximize product visibility.Marketing & Traffic Driving: Coordinate digital marketing campaigns including SEO, PPC, email marketing, and social media ads to attract qualified buyers.Data Analytics: Analyze web traffic, conversion rates, and sales metrics using tools like Google Analytics to improve the customer journey.Cross-Functional Collaboration: Partner with IT, supply chain, and customer service teams to ensure seamless order fulfillment and post-purchase satisfaction.Qualifications & SkillsEducation: Bachelorâs degree in Business, Marketing, Information Technology, or a related field.Experience: 2â5 years of proven experience in eCommerce operations, digital marketing, or online retail management.Technical Proficiency: Strong understanding of major eCommerce platforms, Content Management Systems (CMS), and digital analytics tools.Analytical Mindset: Ability to interpret sales data, spot consumer behavior trends, and make data-driven decisions.
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