Discord is used by over 200 million people every month for many different reasons, but there’s one thing that nearly everyone does on our platform: play video games. Over 90% of our users play games, spending a combined 1.5 billion hours playing thousands of unique titles on Discord each month. Discord plays a uniquely important role in the future of gaming. We are focused on making it easier and more fun for people to talk and hang out before, during, and after playing games.
We are seeking a visionary Staff Product Marketing Manager to shape and drive the future of the Discord Nitro third-party benefits ecosystem.
In this high-impact role, you will define the strategic roadmap for our growing portfolio of partner perks, collaborating closely with the Strategic Partnerships team to identify and secure the right partners, craft compelling, data-driven value propositions, and equip partner-facing teams with the narratives and enablement materials they need to succeed. Additionally, you will own the end-to-end consumer go-to-market strategy for the entire program and all new perk launches, working in lockstep with both our partners and Discord’s cross-functional marketing teams.
If you’re a strategic marketer who loves building value narratives, crafting go-to-market strategies, and driving complex cross-functional programs from concept to execution, this is an opportunity to make a major impact on one of Discord’s most beloved products.
What You'll Be Doing
- Define and evolve Nitro’s benefits strategy, partnering with our Partnerships team to identify, evaluate, and secure high-impact third-party perks that drive acquisition, retention, and engagement.
- Own sales enablement for our partner program, equipping the Partnerships team with clear value propositions, compelling narratives, and pitch materials, and supporting them throughout the full partner journey — from initial outreach and pitching to negotiation and signing.
- Lead go-to-market for the Nitro third-party benefits program, developing and continuously refining the program’s value proposition, shaping how we position it to users, and driving launches and ongoing campaigns that make 3P benefits a core, growth-driving pillar of the Nitro offering.
- Measure and optimize program performance, running partner reviews, producing case studies, and scaling best practices to grow engagement and renewals.
What you should have
- You have 6+ years of experience in product marketing, ideally with consumer subscription or platform products.
- You use Discord personally and have a passion for gaming or community platforms
- You’re both a strategic storyteller and operator, able to connect high-level brand value to detailed GTM execution.
- You have experience partnering with Sales or Business Development teams, supporting pitch development, building enablement materials, and influencing partner decision-making.
- You excel at cross-functional leadership, bringing together cross functional teams to successfully deliver high complexity launches.
- You’re deeply familiar with gaming, digital entertainment, or consumer tech ecosystems — you understand what motivates users and what makes value propositions resonate.
- You love combining data, creativity, and partnerships to deliver programs that delight users and move the business.
Bonus Points
- Experience in partner marketing, subscription marketing, loyalty or membership programs, or consumer partnership development.
- Background in gaming, entertainment, or digital lifestyle brands.
- Experience running global co-marketing or partner programs.
The US base salary range for this full-time position is $204,000 to $229,500 + equity + benefits. Our salary ranges are determined by role and level. Within the range, individual pay is determined by additional factors, including job-related skills, experience, and relevant education or training. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include equity, or benefits.
Why Discord?
Discord plays a uniquely important role in the future of gaming. We're a multiplatform, multigenerational and multiplayer platform that helps people deepen their friendships around games and shared interests. We believe games give us a way to have fun with our favorite people, whether listening to music together or grinding in competitive matches for diamond rank. Join us in our mission! Your future is just a click away!
Discord is committed to inclusion and providing reasonable accommodations during the interview process. We want you to feel set up for success, so if you are in need of reasonable accommodations, please let your recruiter know.
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